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Construction chemical firms are seeking to build a powerhouse through mergers and acquisition strategy in 2023

Construction chemical firms are seeking to build a powerhouse through mergers and acquisition strategy in 2023

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The global construction industry has been on a steady growth trajectory over the last decade. The trend is projected to further continue over the next five years. Increased investment in infrastructure, commercial, and residential sectors will keep presenting growth opportunities for construction chemical firms globally. As a result, construction chemical companies are constantly seeking ways to enhance their market position and drive growth.

One of the strategies that has gained prominence among players is mergers and acquisitions. To create a powerhouse in the fast-growing construction chemicals market, firms are actively pursuing mergers and acquisition deals, especially in the North and Latin American market.

  • Holcim, for instance, announced the acquisition of Quimexur in March 2023. The Latin American-based firm, Quimexur, is one of the leading producers of liquid membranes for roofing and waterproofing applications.
  • In May 2023, Holcim also announced the acquisition of PASA®, another firm focused on providing roofing and waterproofing solutions in Mexico and Central America. Holcim aims to offer increased value to its customers by integrating the PASA® distribution network with its GacoFlex product range.

Through the acquisition of Quimexur and PASA®, Holcim is propelling its Strategy 2025 - Accelerating Green Growth by targeting a significant expansion of its Solutions & Products business, with a goal to reach 30% of group net sales by 2025. This strategic move enables Holcim to enter the highly lucrative growth sectors of construction, including roofing systems, insulation, and renovation.

In 2022, Holcim also entered into an acquisition deal in the United States, when the firm acquired the Polymers Sealants North America division of Illinois Tool Works.

  • The acquisition, announced in October 2022, will enable Holcim to strengthen its position in the coating, adhesive, and sealant solutions market in North America. Polymers Sealants North America, for instance, was estimated to generate a net sale of US$100 million in 2022.

Having manufacturing plants in Georgia, Arizona, California, Texas, and Massachusetts, Polymers Sealants North America is expected to accelerate the growth of Holcim over the next three to four years in the United States.

In North America, Beacon Roofing Supply has also adopted the mergers and acquisitions strategy to accelerate its growth in the fast-growing construction chemicals space. Since the start of 2022, the firm has been on an acquisition spree, purchasing waterproofing and other related businesses in the United States.

  • From Q1 to Q3 2022, the firm acquired three firms in the segment, including the purchase of Complete Supply Inc., which operates in the residential roofing and exterior supplies segment. The trend has further continued in H1 2023, during which the firm announced several purchases including Whitney Building Products, AI's Roofing Supply, and Prince Building Systems.

All of these acquisition deals are part of the firm’s strategy to achieve its Ambition 2025 targets, which emphasizes accelerated growth trajectory and value-creation for shareholders. In 2022, Beacon Roofing Supply has been able to outperform the industry, owing to its various strategic initiatives including mergers and acquisition deals. Going forward, ConsTrack360 expects the firm to further acquire more businesses in the segment, to expand the top line and margin growth.

This trend of mergers and acquisitions is also picking up pace in the Indian market, where the construction chemical industry is offering a lucrative growth opportunity to both existing players and new entrants.

  • Indigo Paints, for instance, announced that the firm had acquired a majority stake (51%) in Apple Chemie. The purchase will enable Indigo Paints to expand its presence in the fast-growing construction chemicals market.
  • JK Cement, on the other hand, acquired 60% of Acro Paints to boost its entry into the decorative paints market. The purchase will help JK Cement to scale up its business operations in India.

In India, the construction chemical market is poised to record accelerated growth over the next five years, on the back of increased government spending in areas of infrastructure development and the affordable housing sector. To tap into the growing market size, many existing and new players have announced multi-billion-dollar investments in the sector to scale their production capacity. Furthermore, firms are also planning to expand their reach in Tier II and III cities of India, by boosting their retail network.

As the construction chemical market continues to grow worldwide, ConsTrack360 expects players in the segment to keep looking for potential acquisition deals. This will subsequently enable them to grow their global presence and expand their top line and margin growth over the next three to four years.

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